Pipeline & Revenue Analytics Dashboard (GTM Metrics)
CAC, pipeline velocity and conversion by channel in one live view your board will trust
- Fixed price
- $1,000 – $2,200
- Delivery
- 10–18 days
- Built with
- Claude · GPT · Cursor · Claude Code · DeepSeek
A GTM metrics dashboard that joins CRM, ad spend and billing data to show pipeline velocity, CAC, win rates and forecast by channel and rep. GTM engineering from $1,000 to $2,200.
The problem
Revenue numbers live in five places – the CRM, ad platforms, Stripe or Razorpay, spreadsheets and someone's memory. Monthly reporting takes days, every team quotes a different conversion rate, and board questions about CAC payback or pipeline coverage get answered with guesses.
What we build
We build a single analytics layer: scheduled pipelines pull from HubSpot, Zoho or Pipedrive, Google and Meta Ads, LinkedIn, Stripe or Razorpay and your product database into a warehouse; metric models define each number once; and a dashboard shows pipeline velocity, stage conversion, CAC and payback, win rates and forecast by channel, segment and rep. An AI assistant built on Claude answers plain-English questions about the numbers. Cursor and Claude Code generate the connectors and tests; DeepSeek handles low-cost historical backfills. Custom software development from $1,000 to $2,200 – never above $2,500.
Features included
- Connectors for CRM, ads, billing and product data
- Single metric definitions for the whole company
- Pipeline velocity and stage conversion
- CAC, payback and LTV by channel
- Forecast and pipeline coverage views
- Rep and team performance scorecards
- Ask-the-data AI assistant
- Scheduled Slack or email digests
- Row-level access for managers and reps
What you receive
- Data pipelines and warehouse in your cloud
- Metric models with documentation
- Dashboard with role-based access
- Metric glossary and handover video
- 30-day bug-fix warranty
Ideal for
- SaaS founders and CROs
- Agencies reporting to clients
- D2C brands with paid acquisition
- Fintech and subscription businesses
- Portfolio companies reporting to investors
FAQ
Pipeline & Revenue Analytics Dashboard (GTM Metrics): common questions
Can we use our existing BI tool?
Yes. We can feed Metabase, Looker Studio or Power BI from the same models, or build a custom Next.js dashboard if you need AI questions and role-based views.
How much does a GTM analytics dashboard cost?
From $1,000 to $2,200 fixed, depending on the number of sources and custom metrics. Quoted after a free discovery call; never above $2,500.
Where does the data live?
In your own warehouse – Postgres, BigQuery or Supabase – with credentials you control. We never keep a copy after handover.
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