Custom Brokerage CRM & Deal Tracker Development (RERA-Aware)
A Brokerage CRM & Deal Tracker costs $1,500 – $2,500 at PINCLER and takes 16–26 days to build. A CRM built for a 10-agent Dubai brokerage, not priced like enterprise software.
The price moves inside the $1,500 – $2,500 band based on how many of the features you need, the integrations required, the number of user roles and whether existing data has to be migrated. That band is possible because AI coding tools write the first draft while senior engineers review every line, add automated tests and harden security. It covers this one workflow with standard integrations and never exceeds $2,500.
- Fixed price
- $1,500 – $2,500
- Delivery
- 16–26 days
- Built with
- Claude · GPT · Cursor · Claude Code · v0
Custom software development for a brokerage CRM covering leads, listings, viewings, offers, Form A, B and F records and commission splits, with no per-seat pricing.
The problem
Small Dubai brokerages are stuck between spreadsheets that lose deals and enterprise property CRMs that charge per agent for modules nobody uses. Listings live in one sheet, leads in a mailbox, viewings in WhatsApp, signed Form A and Form F documents in someone's phone gallery, and commission splits in a monthly argument. When an agent leaves, their pipeline leaves with them, and the owner cannot say what is actually about to close.
What we build
PINCLER builds a lightweight CRM shaped around how a Dubai brokerage really works: leads through to listings, viewings, offers and closed deals, with Form A, Form B and Form F, Ejari and Oqood references and permit fields stored against the right record, plus commission splits calculated per agent and per deal. It is yours outright, with no per-seat licence. We generate the data model, permissions and test suite with Cursor, Claude Code and GPT, Claude extracts details from uploaded documents, and you review a working build inside the first fortnight. From $1,500 to $2,500 – our ceiling, never crossed.
Features included
- Pipeline from lead to viewing to closed deal
- Listing records with permit and DLD fields
- Form A, Form B and Form F document storage
- Ejari and Oqood references per transaction
- Commission splits per agent and per deal
- AI extraction of details from uploaded documents
- Owner, landlord and tenant contact records
- Agent targets and pipeline forecasting
- Mobile-friendly for agents between viewings
What you receive
- Full source code in your GitHub repository
- CRM deployed on your own cloud account
- Migration of existing leads, listings and contacts
- Team training session and handover video
- 30-day bug-fix warranty and support window
How we build it
- Day 0: free 30-minute call to map your pipeline, forms and commission rules, followed by a written fixed quote
- Days 1–6: data model, permissions and the pipeline from lead to closed deal are built with a test suite
- Days 7–12: Form A, B and F storage, Ejari, Oqood and permit fields and commission splits are added
- Days 13–14: you review a working build and your feedback sets the remaining scope
- Days 15–20: AI document extraction, agent targets and forecasting are finished and your existing data migrated
- Days 21–26: team training session, full rollout on your own cloud account and the 30-day warranty begins
What each budget gets you
| Budget | Build | What changes |
|---|---|---|
| $1,500 | Core CRM | Pipeline from lead to viewing to closed deal, listing records with permit and DLD fields, contact records and mobile-friendly agent views |
| $2,000 | Compliance build | Adds Form A, B and F document storage, Ejari and Oqood references per transaction and commission splits per agent and per deal |
| $2,500 | Full build | Adds AI extraction of details from uploaded documents, agent targets with pipeline forecasting and migration of your existing leads, listings and contacts |
Ideal for
- Small Dubai brokerages
- Independent agents
- Leasing teams
- Property managers
- Off-plan sales teams
FAQ
Brokerage CRM & Deal Tracker (RERA-Aware): common questions
Is there a monthly fee per agent?
No. You pay once for the build and own the code, then cover only your own hosting, which is typically a few dollars a month for a brokerage of this size.
Does the CRM keep us RERA compliant?
The brokerage CRM stores and organises the fields and documents your transactions involve – permit numbers, Form A, B and F, Ejari and Oqood references – so nothing is lost. Compliance itself remains the responsibility of your licensed brokerage.
How long does a brokerage CRM take to build?
16 to 26 days, priced from $1,500 to $2,500 fixed after a free discovery call. You see a working build in the first two weeks and give feedback before we finish.
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